The process of gaining traffic, attention or branding of a product or service through social media sites is called social media marketing.probably you are not going to get any business from that user. Social media itself is a catch-all term for those sites which can fundamentally provide various social functions. For example, Twitter is a social site that is designed to make people share short messages or "updates" with others. On the contrary, Facebook is a fully developed social networking site that allows sharing updates, photos, joining events and many other activities. Social media is a powerful way for businesses of all sizes to reach marketing prospects and customers.